J.L. Creative Studios fashion line started by designer Jeremy Lavoie

FALL RIVER — Last year, Fall River native Jeremy Lavoie got his big break as a fashion designer. Now, he’s building on that success and bringing it back to his hometown as much as he can.

“It’s so overwhelming, but it’s such a good feeling too,” he said.

In 2021, Lavoie, worked with his brother, Jonathan Lavoie, and another partner, Stephan Solway, to launch J.L. Creative Studios to sell clothing he’s designed.

In the months that followed, his brand quickly picked up steam, with requests for his signature custom canvas jackets and vests coming in from NBA players and musical artists.

And, he’s begun working as a personal stylist for people like pro basketball player Ta’Quan Zimmerman and celebrity car broker Brandon Medford. He broke into that business by forming connections with people who bought custom jackets from him.

“Now, it’s become a partnership,” he said.

Fashion designer Jeremy Lavoie grew up in Fall River and now has his own fashion brand and career as a stylist.

“It all started with one artist”:Fall River native Jeremy Lavoie launching fashion brand

Now, Lavoie is getting noticed by bigger companies including Carhartt, Fashion Nova and Ethika that are working with him and providing clothes for his clients.

Lavoie, a graduate of B.M.C. Durfee High School, started working with his alma mater’s fashion department last year to teach students about the industry along with lessons on sewing and design. He’s also worked with other schools in the city including Talbot Middle School and Resiliency Preparatory Academy.